video production
Many times the best way to get your point across is to document your case, idea, objective in a way that virtually puts your viewer within your domain, giving your audience the experience that they're there with you. Be it a sales training video, product marketing, corporate profiles, or simply a live web cam for website documentation, mediumFUSION has the cutting edge experience to get you there.
mediumFUSION has three digital work stations sporting the latest Apple Final Cut Studio software. We shoot on DV and can handle beta, Hi-8, DVD, 8mm, Super 8mm, and can utilize virtually any web video format.
We can digitize, edit, implement, design, score, title, animate and produce video work for DVD, CD-ROM, websites, corporate videos, music videos, events and just about any other application necessary to meet your needs.
Lighting, cyke backgrounds, green screen, stop motion, special effects and other creative solutions can be provided to enhance your footage.
We also offer excellent location and studio photography for print, web and video needs, with complete digital editing capabilities. Our space services almost every application necessary to get the shots you need. Or, if you prefer, we will come to you with all the necessary lighting and equipment.
Don't forget, we can also assist you in the final design and duplication of your DVD or CD disc and packaging with branding integration of any other material that goes with it!
Art vs. Art - Creation and Destruction this Weekend!
Please join us in attending Primary Colours' annual smashtastic event, Art vs. Art. Watch as 32 paintings go head to head then face the wheel of death for a shot at $3500! The main event takes place this Friday, September 25th at the Vogue Theater, Indianapolis. Check out our video recap of last year's event. Always a great time, mediumFUSION is a primary sponsor of this worthy effort to raise arts awareness. See you there!
Saving Lives is Our Job
The new state-wide coalition, Hoosiers Work for Health, kicked off its grass-roots effort at the Indiana Statehouse to a large crowd and a host of media cameras. mediumFUSION captured the heavily-attended press conference, whose speakers included former Mayor Bart Peterson and Eli Lilly Chairman John Lechleiter. With voice-over from Roger Harvey of Bose Public Affairs Group, we produced an informative web video synopsis for the biopharmaceutical research and innovation event.
CEDIA®: Where's My Award?
Indianapolis-based Custom Electronic Design & Installation Association (CEDIA) asked mediumFUSION to produce a web video to create excitement and deadline awareness for their Electronic Lifestyles® Awards. These highly sought after industry awards recognize CEDIA's residential electronic systems contractor members for their excellence and hard work. Utilizing custom music, high-impact editing and motion graphics, we delivered an informative, eye catching video with the flavor of the award ceremony itself. Applause!
Today is the Day
Everyone knows smoking is bad for you but those who have tried to quit face challenging issues. mediumFUSION, with MZD Advertising, produced an audio/video/web campaign to enhance awareness of a free 1-800-QUIT-NOW help line, created to reach smokers who want to kick the habit. Through custom music, moving type, voice over and images of real people, the message was communicated to web, television, radio and theater audiences throughout central Indiana.
Really Cool Foods™ Opens in Indiana
Bose PR contracted mediumFUSION to document the grand opening of Really Cool Foods' new distribution center in Cambridge City, IN. Attendees included Really Cool Foods founders and Indiana Governor Mitch Daniels, as well as all employees of the new facility. After the ceremony was filmed and edited, we added custom music, titles and graphics to tell this exciting success story quickly and efficiently via the Internet.
Voice Road Tour Videos
Indiana Tobacco Cessation and Prevention's youth campaign, Voice Road Tour, launched an ambitions multi-city effort to reach kids all across the state. Visiting concerts and fairs, the Voice Road Tour collected names for petitions, built awareness about big tobacco marketing to young people and reinforced its message in person. To expand the audience, ITPC recruited mediumFUSION to produce online video recaps of each event and post them on YouTube.com. Augmented with custom music, quick edits and high-impact graphics - the Voice Road Tour videos are an effective way to communicate online the importance of this movement.
50 Years of Clean Innovation, No Repairman Necessary!
We joined the Maytag™ Man in celebrating 50 years of the Maytag Commercial Washer. Local agency Miller Brooks partnered with mediumFUSION to produce a compelling video of the product's history through advertising. A big hit at the annual distributor summit, our video traces the Maytag evolution of commercial laundry from 1950's coin-ops to today's industrial washers. Using historical images, decade-specific music and a slick interface, we helped deliver the highlight of Maytag's big celebration. Check it out here, it's good clean fun!
Musical DNA Gets an Identity
Musical DNA Software is launching some revolutionary concepts and products, bent on changing the way the world reads, writes and plays music. mediumFUSION was enlisted to provide a wide array of services to launch the company's inaugural branding initiative. Beginning with their distinctive helix logo, we created and produced promotional literature, a multimedia website, feature videos and designed an interactive tradeshow property for the '08 New York Toy Fair. From video shoots to sound design to graphic design to website programming, this multi-platform project firmly established Musical DNA Software as a player with the goods. The effort was featured on jumbotron video screens in Times Square and has resulted in a flood of interest for our clients and their amazing products. The entire identity package was referred to as "killer branding" by an Apple® marketing executive attending the NY show.
Indiana Pacers Go Viral!
Hoax? Aliens? Crop Circles? As part of a larger campaign that includes massive rubber shoe prints covering downtown Indy, this viral video alerts the public to a certain Indiana "phenomena" with one thing in common, the Indiana Pacers. With concept and script by Publicis, the effort has attracted 13,000+ views since its sudden appearance October 24th on Youtube.com. Posted under the title "worldunexplained.com" (which points to the Pacers home page), the video creates a sense of the unexpected and draws attention to the Pacers' first home game. Designed to look like an underground news report, mediumFUSION filmed, edited and scored this mysterious and effective two minute viral video.
Digitech Launches New Sales Video
Serving small to mid-sized businesses in the Indianapolis area, Digitech needed a sales tool to better explain their unique process to potential customers. mediumFUSION was directed to research the company and produce a six minute video communicating the advantages of Digitech's offerings. Through animation, custom music and graphics, voice over and high-impact visuals, the video clearly and simply explains Digitech's important services, and reveals the weak points of their competitors. Launched through a custom-designed web portal, this sales tool has become a successful introduction to Digitech and a true door-opener to prospective clients. Another satisfied customer!
CEDIA Management Conference
International agency, Publicis wanted to attract a larger audience for CEDIA's annual management event. mediumFUSION created this compelling narrative from provided interview footage, adding custom graphics, royalty-free music and fast-paced editing to deliver the message. The final video was compressed for web and posted to CEDIA's site, providing visitors with information and third-party testimonials. This hot project was executed, from concept to completion, within 48 hours.
Battle of Birdy's
Designed as a '60 rock poster come to life, the 30 second television spot for this epic battle of the bands features green screen videography, custom music and an impact that delivers the message. Visit BirdysLive.com for the performance schedule and support local music!
MS Fluid Technologies Turns PowerPoint into Trade Show Gold
Provided with images, a rough powerpoint presentation, a few video clips and the company's logo, mediumFUSION created a moving and educational synopsis of MS Fluid's key products. Designed to play continuously throughout the show, the video combines music, testimonials, animation, and text to get the message across. Since MS Fluid provided some elements and knew what they wanted to communicate, we were able to keep costs down and still dazzle the audience!
Vino-Seal / ALCOA CSI
ALCOA CSI has invented a new wine seal that will remove cork taint, make the bottle re-sealable and allow the vineyards to brand their wine's closure. It's Vino-Seal! We shot, edited, directed and scored the new promo DVD for the domestic rollout of this exciting product. Click here to see some of the video.
The Elect: Live at the Rathskeller
Great summer night + awesome band + fabulous tunes + huge crowd + great venue= live music video! Shot, edited & produced by mediumFUSION. The Elect was in top form during this July 2006 performance. You can feel the electricity on these two cuts.
Live Music Footage
Have a band and need a live video? We can provide cameras & shooters for the event and edit the whole thing together with a DVD interface. Instant promo! We've shot many bands & performers in live venues over the years. Check out our Live Band Demo for a taste.
ART vs ART!
Every year Primary Colours hosts its premiere event "Art vs Art" to bring some culture to the masses. Yes, they do destroy artwork. Yes, people go nuts. Check out the video of this fantastic event!
Klipsch Audio Manufacturing
Klipsch needed a sales tool to present its Hope, AR manufacturing facility to potential customers for OEM production. We produced this facility overview that resonates with the soul and dedication of the people who work there. An original score accompanies the visual narrative and provides a great backdrop to this 60 year old company.
Klipsch Audio Technologies
Needing a visual "ice breaker" for trade shows and meetings, Matt put together the following video using actual Klipsch employees and his own action figures. The focus for Klipsch was movies, home theater and passion for good sound. This hilarious bit is legendary in the audio industry. How many references can you name?
eSystems NIKE Animatic
Produced for an agency comp, this fast paced animatic sets the stage for a fully-produced TV spot. Custom music, animation, sound design and video editing by mediumFUSION.
Danny O'Quinn, Jr.
mediumFUSION spent a day in Charlotte, NC shooting NASCAR Busch Series rookie Danny O'Quinn, Jr. Danny was at the Roush Racing headquarters to pose for his hero card photos and publicity shots. Between takes, we videotaped the intros to Danny's website and online video game. Check out the clip!
Niswander
For over a year Matt followed around local musician/performer/personality Dan Niswander with a camera and microphone. Countless hours of interview, live performance and staged footage was collected, edited and produced. The result is the film "Chameleon", which chronicles Dan's strange journey to the top of Indianapolis fame. The film was included on Niswander's disc "Adventures in Wanderland" and includes the video for "Love to the Nth Degree".
